Intrinsic Valuation of: ULTA
Free Cash Flow Average and Growth over past 5Y Key Statistics
Year FCF FCF (FCF/Revenue)
2021 - - EPS (FY) 26 Market Cap $22B
2022 - - (-) P/E Ratio 19 Total Asset $7B
2023 $1B - (-) Net Income $1B Total Debt $0
2024 $1B -11.0% (-18.9%) EBITDA $2B Total Liab $4B
2025 $964M -7.4% (-8.1%) Opr Margin 12.50 Debt/Equity -
2026 $1B 10.8% (1.0%) PreTax Margin 12.50 BV/Share 54
5Y Average FCF $1B 3.5% (-8.7%)
Overall Market Assumptions:
Assumptions: P/E for No-Growth Company: 7.0
Perpetual Growth Rate (g): 2.48% Historical US Bond Yield: 4.40%
Discount Rate (WACC): 8.38% Current US Bond Yield: 3.48%
Forcasting Future Free Cash Flow for next 6Y Modified Benjamin Graham's Intrinsic Value
Year FCF Projection (3.5%)
2027 $1B MBG Intrinsic Value $230
2028 $1B
2029 $1B
2030 $1B
2031 $1B
2032 $1B
Terminal Value $22B Net Worth/Share $64
DCF Valuation DCF Valuation "What If" Scenario Table
Enterprise Value $19B Growth Rate
(+) Cash & Cash Equivalents $424M $446 1.5% 2.0% 2.5% 3.0% 3.5%
(-) Total Debt $0 WACC 6.5% 545 592 651 726 826
Equity Value $19B 7.5% 458 489 526 572 628
Shares Outstanding 43,560,416 8.4% 395 417 442 472 508
9.4% 348 363 381 402 427
DCF Intrinsic Value $446 10.4% 310 322 336 351 368
Analyzed by QuantJuice (2025)